Supporting you to overcome the crisis

Valyans helps to make your business
more resilient in the face of pandemic

ALTHOUGH THE HEALTH FALLOUT IN MOROCCO REMAINS CONTAINED FOR THE TIME BEING, THE KINGDOM IS SHOWING ALL THE SIGNS OF AN UNPRECEDENTED ECONOMIC AND SOCIAL CRISIS THAT IS HAVING A MAJOR IMPACT ON BUSINESSES

A major impact on the economy

Millions of households at risk of poverty

An unprecedented number of business bankruptcies

Millions of direct jobs threatened

Due to the rapid evolution of the epidemic, the quantified impact of the pandemic on companies is very dynamic and will not be reproduced here.

IN THIS CONTEXT, COMPANIES FACE THREE FUNDAMENTAL UNCERTAINTIES

Duration of the pandemic

Impact on cash flow (payment delays and defaults)

Impact on client purchasing power

Depth of the pandemic

Prioritization and transfer of household spending

Nature of the way out of the crisis

Lasting impact on consumer habits

Resilience and disaster recovery

IN VIEW OF THIS UNPRECEDENTED SITUATION, THE CHALLENGES FACING COMPANIES ARE CHANGING WITH THE PANDEMIC…

Maintain the organization’s vital activities, respond to immediate challenges and adopt an agile approach

Cushioning and absorbing shock

Ensure the organization’s resilience by adapting its business model

Getting back on track  

Imagining the organization’s added value in a new-world context

Capitalizing on lessons learned from the pandemic

Learning and reinventing

THESE CHALLENGES CALL FOR MEASURES TO REDUCE THE SHOCK AND PREPARE FOR THE POST-PANDEMIC PERIOD

Highlights
CRISIS / CONFINEMENT
CONTAINMENT EXIT
NEW WORLD
Challenges
Adapting to the new situation
Get back to business as quickly and efficiently as possible
Develop a more resilient business model
Key topics
Identifying and Formalizing Continuity Needs

Identify key subjects impacting business continuity in the short term (example: confinement of employees, disruption of the supply chain, etc.)

Risk Identification and Management

Analyze the impacts of the crisis on the company’s different professions and the different interactions: Risk mapping and definition of the level of acceptability

Continuity Strategy Definition

Identify solutions and means of relief
Define continuity plans by business (supply, Finance, Go To Market)

Deploying Crisis Communication

Identify customers, service providers, circles of influence who require crisis communication
Develop the message track by target
Define priorities and means of communication

Immediate Cash & Liquidity Management

Immediate cash & liquidity Management: take stock of your future collections, prioritize your disbursements, assess your cash flow needs

Negotiate with banks and identify short-term solutions (e.g. sales of non-strategic assets)

Scenario Planning

Anticipate possible developments in the macroeconomic environment and competition (duration, depth of the crisis, actions taken)
Model possible scenarios of societal resilience/resistance
Consider possible response scenarios

Consumer Model Development (Demand Anticipation)

Identify future consumer behaviors
Identify the skus, products, ranges that will best meet consumer demand
Evaluate strategic adjacency opportunities

Adapting Supply

Assist in the scripting and development of demand forecasting models
Help with the reallocation of production capacities and the definition of the storage strategy
Help make the system agile to ensure responsive, continuous planning 

Developing Recovery Opportunities

Define the recovery marketing and communication plan (campaign, media and non-media plans)
Explore new G2M opportunities (e-commerce, home delivery, etc.)

Financial Planning & Resilience

Review the business plan
Script the potential impacts of a reallocation of activities and conduct stress tests
Adapt, if necessary, the financial strategy

Anticipating New Consumer Habits and Needs

Imagine new consumer and customer expectations
Anticipate new consumption patterns and new habits
Rethinking consumer and customer spending priorities

Adapting the product offering/portfolio

Develop a more resilient portfolio i.e. including essential products, consider possible adjacencies
Identify external growth opportunities

Creating a New Global Agile BCP

Capitalize on lessons learned from the crisis to identify critical components and continuity needs
Redefine a global and agile BCP taking into account all of these aspects (ecosystem, HR, tools, etc.)

Reinventing G2M and Business Strategy

Develop a 360° G2M for the new consumer/customer
Make the offer easy to access “in all circumstances”
Rethinking customer relations/distribution

Defining a More Resilient Supply Chain

Define the new “global vs regional vs local” model for the supply chain
Develop partner and supplier upgrade programs

TO MEET THESE CHALLENGES, A WAR ROOM WILL FACILITATE AND ACCELERATE DECISION-MAKING

Planning for emergencies while anticipating the future

Creating action plans for immediate/medium & long term effect and identifiying associated quantitative targets based on three key inputs:
• Drawing up scenarios with several levels of severity, by modelling the impact of the pandemic
• Identifying risks to the organization
• Identifying priority projects to address (e.g: cash management, supply chain, etc.)

A dynamic approach that requires constant fine-tuning

Establish a rhythm for crisis management

Creating action plans for immediate/medium & long term effect and identifiying associated quantitative targets based on three key inputs:
• Monitoring the implementation of action plans and reporting any necessary adjustments
• Monitoring the achievement of quantitative targets

Close monitoring of teams

Mobilizing expertise to deal with an unprecedented situation

• Providing the necessary expertise, particularly on priority projects to be addressed
• Support for teams in terms of methodology and ideation

Mobilizing specific profiles